“YOUR Success Is My Mission Statement”



I am Suzanne Proksa, The Business Badassery Catalyst for fed up female entrepreneurs who are tired of being serenaded by crickets and want to take no holds barred ACTION to get known as the go-to in their niche. I help you inject clarity, strategy, visibility, and efficiency into your business so you can get a life AND get fully booked.


First with the boring stuff…. 


I am a Certified Health and Wellness Coach (yep…I was a health coach first), an AADP Certified Holistic Health Practitioner, a PHR and SHRM-CP Certified Human Resource Professional with over 16 years of Human Resources experience, a Huffington Post Contributor, and the Founder of Holistic Health and Wellness Innovations and SuzPro. I also hold a Bachelor’s Degree in Human Resource Management.


*Stifled yawn…moving on.


How I got to this amazing career…


Prior to this, I was a Health Coach which I originally went into because I kicked some serious Fibromyalgia hiney on my own and I was pissed that doctors are drugging people when they could make a significant impact with lifestyle change instead just like I did.  I am proudly free of any drugs for Fibromyaligia.  Oh…and I am a Certified Health and Wellness Coach as well as a Holistic Health Practioner since June 2015.

Before that I spent a grueling 9 years in a government job with my spirit crushed surrounded by some of the nastiest women on the planet. I felt like a kid in a candy store when I got into entrepreneurship and found out that women CAN and DO actually support each other.  Whoop!

Overall, I’ve spent 16 years in human resources and training.  Now you know where I get my training abilities from!  During that time, I learned valuable skills helping people work through issues and see the big picture of what is truly holding them back and causing them not to achieve their full potential.  There’s no training program in the world that can give you that experience.  

And my fancy graphics capabilities and such…that comes from 30+ years of administrative work.  I am a tech savvy, software obsessed woman on a mission!

My most eye opening revelation was realizing that I’ve been a business person since I was a kid.  Making things to sell in my neighborhood to make a buck was my jam.  In 2004, I started a badass soy candle business that was so booming I actually was a featured seller on Etsy making $8,000 in ONE weekend!  You can actually still check out the feature story from WAY back for fun at https://blog.etsy.com/en/featured-seller-blisscandles/.

While making my way in the online world, I invested over and over in myself (after a self-admitted freebie fest).  Now I’m excited to be able to offer other female entrepreneurs the knowledge, caring, and tough love that will get them attracting their ideal clients and hearing PayPal notifications…and of course the life on their vision board! 


Why choose me…


You may be wondering what in the heck makes me any different than the next coach and that should be your very first question!  I shine in the areas of visibility, creating a brand essence, and helping women reach their full potential.  In my humble opinion, these things (mindset included) are the first things you need in order to succeed in business.   Without them, nothing works to its greatest potential and believe me, that is a rough road to be on.  That’s why I always say hunt down the money to invest in a coach early.  I still twitch just thinking about my “freebie fest” days.

If you are looking for outside of the box thinking, some deep diagnosing to figure out what isn’t working, and strategies tailored to you (not based on what all of the experts say), then I’m your girl.  If you are looking to stand out, I can’t think of a much better person to work with.

My clients tell me they are drawn to me by my energy, my positivity and my twisted humor.  And my no nonsense approach is mentioned repeatedly on Innovation Call apps as a reason why people want to work with me!

Listen…no bullshit here…YOUR success is my mission statement.  This is why I only work with women who are serious about attaining success and are willing to do the work.


The nitty gritty that makes me who I am…


I don’t have a big family or any of that jazz.  But I was a proud dog mom to a blue tick hound mix for almost 13 years.  He was the sweetest dog I’ve ever known despite being sick his entire life and I lost him in June 2016.  Seriously though…the cuteness <3.


I’m also horribly addicted to music – especially country and anything I can dance to.  Really though…it’s bad.  My friends are trained to know that I can’t focus when a good song is on and they’ll have to wait until the song is over!  And if there is a humongous country concert outdoors somewhere, it could take some work keeping me off the stage.  *I’ve been a wild child since I was 15.

I also have a yard that looks like a park (pic below) because I’m a gardening fanatic and I’m totally obsessed with our boardwalk.  I don’t appreciate winter which keeps me away from my “happy place.”


My friends are my family and they are my heart and soul. 

I dream of lifelong smiles, travel, and millions of women empowered by my message.  I actually have a goal to inspire and empower daily.  If I haven’t done that, I’ve failed that day.

I’m called anything from sweet to sassy by people who know me.  It’s a combination that lends very well to my job – really though, this doesn’t feel like a job! 


If it sounds like I might be a great fit for you to work with, I invite you to apply for a free Discovery Call so we can connect and chat.  


Apply Now